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Revision requests are a normal, inevitable part of the wedding video editing process. Dealing with exaggerated or unsubstantiated revision requests, however, can take a toll on your business.
As a wedding videographer, you’ll often have to handle requests from clients who aren’t absolutely satisfied with the final product you make available.
Some revision requests are to be expected. Still, you should have procedures in place to streamline workflows and make the most of your time. It’s never a good idea to alienate a client.
At the same time, setting some professional boundaries is essential to prevent unreasonable demands and refrain from doing a ton of additional work that you’re not going to get paid for.
Set Some Revision Clauses in Your Contracts
The first and most important thing you have to do is feature some revision clauses in the contract clients sign before starting to work with you.
Make sure clients know exactly how many revisions they’re entitled to as a part of wedding video editing.
Most videographers do offer one revision for free. Still, it’s a good idea to have some stipulations about the types of additional work you’re willing to do if a client isn’t fully satisfied with their wedding video.
A contract also needs some information on paid revisions and when such clauses become effective. Make sure your clients understand this information before signing the agreement. Having everyone on the same page will prevent unnecessary conflict and the resulting customer dissatisfaction.
Best Ways to Respond to Revision Requests Before Doing More Wedding Video Editing
A client has just called you, asking for a ton of additional work on the wedding video you just finalized.
How do you handle such an interaction? How do you prevent it from escalating? The first and most important thing is to never take negative feedback as a personal attack.
A client has a certain vision for one of the most special days in their life. If they don’t get the exact outcome, chances are they’ll come back to you with a revision request.
To respond professionally and ensure an optimal outcome for everyone involved, you should try the following:
– Get more information about what they don’t like: You need to have a precise idea about the client’s vision and how you missed the mark on it. If you have to, ask some follow-up questions. Inquire about what they’d like to get. Having such additional details will let you recommend the best solution as a professional.
– Never tell a client they’re wrong: Even if a revision request is unreasonable, you should never tell a client they’re wrong. Getting defensive is normal, especially if you feel that your work is being attacked. Pushing back, however, isn’t going to deliver the desired outcome. A client will probably get angrier, which will lead to an escalation.
– Offer solutions and alternatives: Let a client know that you’re willing to work with them and suggest the improvements you’re capable of making. In a best-case scenario, a client will agree with the suggestion. If they’re still stubbornly refusing to cooperate, you’ll need to consider an alternative approach.
– Maintain your boundaries: When you have to, quote the wedding videography contract and its stipulations. A small compromise is always a good idea, especially if it’s going to result in a happy client. At the same time, you shouldn’t let people walk all over you. Give your client a viable solution and some time to process your suggestion. If they aren’t willing to meet you halfway, you have the right to say “no” and move on.
The Best Ways to Handle Unreasonable Revision Requests
Yes, unreasonable wedding video editing requests happen. Every professional has dealt with at least a few of those in their career.
When facing such a situation, you’ll probably feel torn between the desire to please your client and to protect yourself from ridiculous demands that will burden you without additional compensation.
Most often, people can be reasoned with, even if they seem to be too emotional and stubborn at first.
To handle unreasonable revision requests, you can employ the following strategies:
– Try to reason with the client: As a videography professional, you’re also an educator to an extent. It’s your job to give clients an idea about what works and what doesn’t. Everyone will have a vision and some concept about how their wedding video should turn out. It’s up to you to offer some feedback in a calm and professional manner. Being reasonable and sharing some examples or alternatives can help you deal with the situation.
– Be honest but neutral: Letting clients know their revision request is unreasonable is a sound approach. You have to maintain your professional boundaries. Still, do your best to keep emotions out of the communication. Maintaining a neutral tone and focusing on the facts rather than on anger can help you establish your expertise and maintain some degree of control over the situation.
– Make sure all communication is punctual: Respond to questions and client demands promptly. Don’t ignore a revision request because it makes you angry. The demand isn’t going to go away. The sooner you deal with it, the sooner the issue will be resolved.
– Set realistic expectations: Be very specific about what you can and can’t do. Also, don’t be afraid to ask for additional payment if the revision request goes beyond the scope of agreed-upon work.
– Decide how you’ll deal with the situation and let the client know: Even if you decide to turn down the revision request, you still have to communicate that information to the client. Provide a written explanation about what you can and can’t do. Be honest, quote the contract, and remind them that certain requests may be way beyond what you’ve agreed upon.
Learn How to “Read” Clients
This is something you’ll get better at with time and experience.
You can always sense when a client is disappointed by something small. In those instances, a single revision will be enough to give them what they’re hoping for. Such people will soon become satisfied customers you can count on for positive feedback.
Other people, however, will never be pleased. No matter how hard you try, there will always be something else they’ll need to get fixed.
Experienced videographers can easily spot such clients even before the beginning of a professional interaction. Turning down a project request from such a difficult client can save a lot of time and dissatisfaction.
So, in some instances, making a small compromise can really work in your favor. Other situations will never be resolved, which is why you’ll have to learn how to say “no” in a polite and professional manner.
How NOT to Act When a Client Asks for Wedding Video Editing Revisions
Certain approaches will never yield a good result. Here are some of the things you should never do when your wedding videography clients ask for revisions:
– Never tell a client they’re wrong: Even if that’s the case, a client will never respond positively to such feedback. Instead, listen carefully and explain what can be done. Share honest feedback on limitations, giving clients a good idea about the scope of the project and the extent of the revision work you can complete.
– Delay your response: As already mentioned, a revision request isn’t going to go away just because you’ve decided to ignore it.
– Give in to all demands: A client who is being unreasonable should be informed about the possibilities and the limitations. You are under no obligation to accept extensive revision requests (for free) just because someone didn’t know what they wanted off the bat.
– Over-promise without delivering: Over-promising to do something in an attempt to get a difficult client off your back is going to backfire. While this strategy may offer temporary relief, it’s bound to make things worse in the long run.
– Make the revisions you think are acceptable without informing the client: Doing something when the client has asked for something completely different isn’t a recipe for success. Open and honest communication is the best approach, even if it’s going to make your client angry initially.
Final Verdict: Try to Understand Where a Client Is Coming from
Most people aren’t on a mission to make your life difficult.
A revision request is usually the result of some dissatisfaction. People want an amazing wedding day video. They have some vision. If you fail to deliver exactly what they’ve imagined, chances are they’ll get back to you with some disappointment.
Try to be compassionate and understanding.
A wedding video is a special type of product. It has an immense emotional appeal. When possible, try to accommodate a customer’s request (as long as it doesn’t cost you a lot of time and effort).
Dissatisfied clients are a reality, and you’ll have to face them, no matter how hard you try to be perfect. In time, you’ll find it easier to handle such interactions. At the time being, be open, professional, and honest. Be punctual in your communication and explain what can and can’t happen.
Such an approach will work well for the vast majority of people, allowing you to network effectively and maintain a satisfied customer base.
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Maria Bryce
Videographer & editor
Professional Videographer. I am in love with romantic fairytales and wedding video storytelling.
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